My bestie is a marketing whiz. She asked good questions, so I’m including them here for you. Voilà!
Heather: What is in it for me? Suzanne: A non-exclusive membership in a club intended to help others. Anyone can join.
Heather: If I am a consumer, you want me to buy from a list of vendors on your site. Suzanne: You are a collector and you like to hunt for treasure. I’ll drop clues to find what’s been hidden in plain sight.
Heather: Some $ portion of my purchase goes to charity? Suzanne: Yes, I donate to charity 88% of the money left after I pay for the cost of creating SPIN™.
Heather: Am I playing a game? Suzanne: We are all playing SPIN™ Treasure Hunt together. The makers, the marketers, the hostesses, and the collectors.
Heather: Am I getting a game piece? Suzanne: Yes, you, the collector, are getting a SPIN™ game piece made from a piece of art that makes a gift to someone in need. Heather: Why do I want to play? Suzanne: You want to help someone in need. Displaying your SPIN™ is a form of non-verbal expression. :-) Heather: What is its value? Suzanne: $12 includes you, tells the world that you care, and says you have one heck of a savage mom. That’s a fabulous deal! Heather: If I am a corporation, I am going to be a sponsor and aligned with a charity. Why is this a good thing? Suzanne: Yes! Organizations join this positive social unification effort to demonstrate solidarity. Heather: What is your mission statement? Suzanne: Mary Mary Baby Corporation will donate 88% of net operating profit from the sale of SPIN™ to 501(c)3 charitable organizations and causes. No conflicts of interest or political affiliations are expected to be included in the mission of MMBC. The mission is to do the best as inspired by creativity and through a great volume of SPIN™.